1. Introduction

SafeBetsUK2025 ("we", "us", "our") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, process, and protect your information when you visit our website or use our services.

We are based in the United Kingdom and comply with the General Data Protection Regulation (GDPR) and UK data protection laws. This policy applies to all users of our website and services.

By using our website, you consent to the collection and use of your information as described in this Privacy Policy.

2. Data We Collect

2.1 Personal Information

We may collect the following personal information:

  • Contact Information: Name, email address (when you contact us or subscribe to updates)
  • Age Verification: Confirmation that you are 18 or older
  • Communication Data: Messages you send through our contact forms or email
  • Feedback: Reviews, comments, or suggestions you provide

2.2 Automatically Collected Information

We automatically collect certain information when you visit our website:

  • Technical Data: IP address, browser type, device information, operating system
  • Usage Data: Pages visited, time spent on site, referring websites
  • Cookie Data: Information stored in cookies and similar technologies
  • Analytics Data: Website performance and user behavior analytics

3. How We Use Your Data

We use your personal data for the following purposes:

3.1 Service Provision

  • Providing casino reviews and gambling-related information
  • Responding to your inquiries and support requests
  • Personalizing your website experience
  • Ensuring age verification compliance

3.2 Website Improvement

  • Analyzing website usage to improve functionality
  • Conducting research and analytics
  • Testing new features and services
  • Identifying and fixing technical issues

3.3 Legal Compliance

  • Complying with legal obligations
  • Protecting against fraudulent activity
  • Enforcing our terms of service
  • Responding to legal requests

4. Data Sharing

We do not sell, trade, or transfer your personal data to third parties without your consent, except in the following circumstances:

4.1 Service Providers

We may share data with trusted service providers who assist us in:

  • Website hosting and maintenance
  • Analytics and performance monitoring
  • Email communication services
  • Customer support systems

4.2 Legal Requirements

We may disclose your information when required by law or to:

  • Comply with legal processes or government requests
  • Protect our rights, property, or safety
  • Prevent fraud or illegal activities
  • Enforce our terms of service

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your data may be transferred to the new entity, subject to the same privacy protections.

5. Data Storage and Retention

5.1 Storage Location

Your data is stored securely in the United Kingdom and European Union. We ensure that any international transfers comply with GDPR requirements.

5.2 Retention Periods

We retain your data for the following periods:

  • Contact Information: 3 years after last contact
  • Website Analytics: 26 months
  • Cookie Data: As specified in our Cookie Policy
  • Legal Records: As required by law

5.3 Data Deletion

When retention periods expire, we securely delete or anonymize your data. You can request earlier deletion by contacting us.

6. Your Rights Under GDPR

As a UK/EU resident, you have the following rights regarding your personal data:

6.1 Right of Access

You can request a copy of the personal data we hold about you, including information about how it's processed.

6.2 Right to Rectification

You can request correction of inaccurate or incomplete personal data.

6.3 Right to Erasure

You can request deletion of your personal data in certain circumstances.

6.4 Right to Restrict Processing

You can request that we limit how we process your data in certain situations.

6.5 Right to Data Portability

You can request a copy of your data in a structured, machine-readable format.

6.6 Right to Object

You can object to processing of your data for certain purposes, including direct marketing.

6.7 Right to Withdraw Consent

Where processing is based on consent, you can withdraw it at any time.

6.8 Right to Lodge a Complaint

You can file a complaint with the Information Commissioner's Office (ICO) if you believe your rights have been violated.

7. Cookies and Similar Technologies

We use cookies and similar technologies to enhance your experience. For detailed information, please see our Cookie Policy.

7.1 Types of Cookies

  • Essential Cookies: Required for basic website functionality
  • Analytics Cookies: Help us understand how you use our site
  • Preference Cookies: Remember your choices and settings

7.2 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may affect website functionality.

8. Data Security

We implement appropriate security measures to protect your personal data:

8.1 Technical Safeguards

  • SSL/TLS encryption for data transmission
  • Secure server infrastructure
  • Regular security updates and patches
  • Access controls and authentication

8.2 Organizational Measures

  • Staff training on data protection
  • Regular security assessments
  • Incident response procedures
  • Data breach notification protocols

9. Third-Party Services

Our website may contain links to third-party websites or services. We are not responsible for their privacy practices.

9.1 Analytics Services

We may use third-party analytics services to understand website usage. These services have their own privacy policies.

9.2 Social Media

Social media features on our site are governed by the respective platforms' privacy policies.

9.3 Partner Casinos

When you visit partner casino websites, their privacy policies apply. We encourage you to review them.

10. Policy Updates

We may update this Privacy Policy from time to time. Changes will be posted on this page with the "Last Updated" date.

For significant changes, we will provide additional notice through our website or by email if you have provided your email address.

Your continued use of our website after changes indicates acceptance of the updated policy.

11. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

Data Protection Officer

Email: privacy@safebetsuk2025.com

Address: London, United Kingdom

For complaints or concerns about data protection, you can also contact the Information Commissioner's Office (ICO):

Website: ico.org.uk

Phone: 0303 123 1113